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Media Relations Weekly Update - "Good News" Communications

Week of 5/28/10

 

Ø  Chrysler to Add Second Shift at Grand Cherokee Plant in Detroit, The Wall Street Journal, May 21

Ø  Strong dealer orders prompt 2nd shift for new Jeep Grand Cherokee, Automotive News, May 21 http://www.autonews.com/apps/pbcs.dll/article?AID=/20100521/OEM01/100529950/1252&template=printart

Ø  Chrysler plans to add 1,100 jobs at Detroit factory to make new version of Jeep Grand Cherokee, The Los Angeles Times, May 21

  • Chrysler shows off 1st new vehicle post-bankruptcy, CNBC, AP, May 21
  • Dodge Ram Heavy Duty can compete with Ford Super - Dallasnews.com, May 21
  • Chrysler's Marchionne and the Big Reconstruction - CNBC, Behind the Wheel, May 22
  • Chrysler struts new lineup, revamped Jefferson plant / CEO: We're on track to pay loans, Detroit Free Press, May 22
  • Chrysler's off the mat and hiring / Recovering automaker just keeps on surprising naysayers, Detroit Free Press, May 22
  • Chrysler gives Detroit good news: Will hire 1,100 more to build Jeep, USA TODAY, May 22
  • Chrysler shows off 1st new vehicle since 2008, Chicago Tribune, Associated Press, May 24
  • Orders for the 2011 Jeep Grand Cherokee have exceeded expectations, 4wheelsnews.com, May 24
  • Going for 'sporty', Its logo got Rammed, so Dodge switches to slashes, Automotive News, Autoweek, May 24
  • DRIVE TIME: Dodge still offers great value for the money in the Avenger R/T - North Shore Outlook, May 25
  • Program gives away CDs for writing to U.S. troops - The News-Messenger, May 24
  • 2010 Dodge Charger SRT8, an AW Drivers Log - Autoweek, May 25http://www.autoweek.com/article/20100524/CARREVIEWS/100529898#ixzz0osWbCpvA
  • Forget the tie, accessorize his ride this Father's Day, A Mopar Father's Day, 4Wheel Drive and Sport Utility Magazine, May 26
  • IL Track Tested: 2009 Dodge Viper SRT-10 - Edmunds.com, May 26, http://blogs.insideline.com/straightline/2010/05/il-track-tested-2009-dodge-viper-srt-10.html
  • 2009 Dodge Challenger R/T: Beautiful When it's Clean - Edmunds.com, May 27, http://blogs.insideline.com/roadtests/2010/05/2009-dodge-challenger-rt-beautiful-when-its-clean.html
  • SNEAK PEEK, 2012 Dodge Durango, The Detroit News, May 27
  • Walter P. Chrysler Museum; Inaugural Walter P. Chrysler Legacy Gala to Honor Lee Iacocca, Jay Leno, Richard Petty and Virgil Exner Saturday, July 24, 2010 - Journal of Transportation, June 5 issue
  • Dodge unveils new logo - Detroit Free Press, May 27
  • Idaho's Panhandle: Experiencing the best of the Pacific Northwest in a Dodge Journey - Truck Trend, June 1 issue

Chrysler Group Weekly News Update sent via Dmail on Friday May 28.

 

Upcoming PR Activities through May 30:

  • Dodge sponsorship of World Superbike motorcycle race, Miller Motorsports Park, Utah - May 29 - 31
  • May sales reported - June 2
  • Viper ACR-X media program, Gingerman Raceway, Michigan - June 2 - 4
  • Fred Diaz gives commencement speech at South San Antonio High School, San Antonio, Texas - June 2
  • Sergio Marchionne speech at Mackinac Policy Conference, Mackinac Island, Michigan - June 3

 

 

 

 

 

 

Blog Report for Week of May 17-21 (each link will take you to that day's posts)

  • May 19


2011 Jeep® Grand Cherokee Pictures (AKA: Screensaver Alert) and Video (AKA: Drool-Worthy Footage) Here!

  • May 20

http://blog.chryslerllc.com/blog.do?p=day&ds=20052010

Ram Heavy Duty, Dodge Nitro Score Vehicle Satisfaction Awards

  • May 21

http://blog.chryslerllc.com/blog.do?p=day&ds=21052010

World Class Manufacturing: What it Means for The Chrysler Group, 2011 Jeep® Grand Cherokee

Marchionne Announces 2nd Shift for Grand Cherokee Plant, Almost 1,100 New Jobs


 

 




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News and Events

Media Relations Weekly Update - "Good News" Communications
Week of 5/28/10   Ø  Chrysler to Add Second Shift at Grand Cherokee Plant in Detroit, The Wall Street ...